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  • So how do I make my website more visible on the Internet?

    Through Search Engine Optimisation (SEO)! Basically SEO is a set of methodologies aimed at improving the position of a website in search engine listings such as Google, Yahoo and MSN.

    Search Engine Optimization is the process of increasing the amount of visitors to a Web site by ranking high in the search results of a search engine. The higher a Web site ranks in the results of a search, the greater the chance that site will be visited by a user.

  • So how does it work?

    Driving a large amount of traffic to your website is best achieved by gaining top positions on the Google search engine. Web site popularity is measured by the strength of the links that point to a page. Basically Google regards links to a page as 'votes'. Essentially, the more votes you have, the higher you will appear in the search results. Building up good quality linking is the key to success on Google. Web sites that have already established good linking may find that a few simple changes to their web site could result in an immediate boost to their Google traffic.

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Press Releases

Today, every company wants to make its presence felt in the online market. They are always on the look out for means and platforms to popularize their products and services in the market in order to gain more customers and increase sales. It is here that online marketing can be used as a marketing strategy to run a successful business online.

When should press release be used? Since a press release is a platform for you to connect with the people and media, you can use it when you have interesting announcements or offers to make or when you are launching something new in the market. For instance, you can use this medium when you are introducing a new product or service or when you are sponsoring some event.

Benefits of a press release A press release offers you an opportunity of free publicity. If the editors of the sites to which you have submitted your press release consider it as attractive and newsworthy, they will publish it which means free publicity for your website.

Press releases also help in increasing your search engine ranking because the more the number of links pointing to your website, the higher will be your ranking.

A press release also creates an awareness of your presence in the minds of people.

Benefits of SEO Services by Target 8 Seo

  • An effective SEO campaign can bring a higher return on your investment than any other type of marketing for your company. This will therefore increase your volume of sales and profit overall.

  • One of the great benefits of search engine optimisation is that it is cost effective and requires the minimum amount of capital for the maximum exposure of your website.

  • It is a unique quality of seo campaigns that you can quantify the results of seo by positioning reports of search engines, visitor conversion and the other factors of this nature.